Our Solution: We delivered a professional and data-driven website designed to be the HCGP’s primary economic development tool. Our solution focused on a modern, intuitive design and clear audience segmentation, ensuring site selectors and investors quickly found relevant information. We prominently featured Calls-to-Action for Invest and Site Selection, and dedicated sections highlighted key regional assets like the strategic location, workforce data, and development-ready sites, effectively converting digital visitors into potential real-world partners.
Project Brief: The web design project for the Hamilton County Growth Partnership (HCGP) centered on developing a robust digital platform to drive economic prosperity in Hamilton County, Iowa. The core goal was to attract new corporate investment and facilitate leads from site selection consultants and business leaders by clearly showcasing the county’s strategic assets, workforce, and high quality of life. To achieve this, the site was architected with distinct, easy-to-navigate sections—including Invest, Site Selection (Business), and Communities—to effectively serve its target audience while also engaging current public and private partners via a comprehensive Directory.