Social media advertising services in Ames & Central Iowa

Increase clicks and sales with Social Media Advertising.
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What is Social Media Advertising?

Social media advertising is picking the right platforms and ads for your unique brand. This is a type of digital marketing where you pay for social media posts to reach a larger audience than organic social media. Social media advertising takes advantage of already established online platforms with millions of users and can be done on virtually all social media accounts.

What social media advertising platform is right for you?

Your social media advertising campaign will depend on your target audience and your business goals. Picking the platform to start marketing your business is a difficult decision. Our five question quiz helps you decide and get started growing your business.

So, what’s the difference between social media advertising and social media marketing?

Social Media Advertising:

Social Media Marketing:

Why hire a company for your Social Media Advertising?

What's different than running a social media ad myself?

Experience! You’re welcome to try to run social media advertisements on your own first. But what most business owners see is a lack of results and money down the drain. Without proper content creation and audience targeting, your ad won’t be as successful as it could be. Well-informed social media experts understand how to optimize your budget for the best results and get more conversions.

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A/B Testing

When working with an agency, you’ll receive testing on all ads put out. Social media A/B testing involves altering different aspects, including images, captions, or targeted audience, to see what works for your brand. With each ad we complete, we have different versions to increase your chance of success. We work until we find the best combination to ensure your company’s success and goals are met.

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Analytics

We don’t just leave your ad after we create it. Tracking analytics and providing data to our customers is a key part of our social media advertising services. We want to make sure your ads are working and provide data-driven results to prove it. Analytics are also a great tool we use for future ad campaigns to make changes if needed. 

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Which social media platforms do we work with?

We can work where your customers are! We specialize in multiple social media platforms to best target your ideal audience.

LinkedIn

Facebook

Instagram

Twitter

Snapchat

Pinterest

Our Process

How does a social media advertising campaign work?

Step 1:

Client Consultation

We always start by talking with our clients! It’s important that we understand how your company works and what kind of messaging fits your brand. We talk about the goals of the ad and which budget works best to achieve them.

Step 2:

Strategic Planning

Our marketing team works together, with your provided information, to see what kinds of ads and platforms will best suit your business. We figure out which conversion methods will meet your goals and how to spend your budget most effectively.

Step 3:

Ad Creation & Publishing

We work with our talented team of designers to create different versions of ads to publish across platforms. We publish multiple ads with different captions and graphics to boost your audience’s reach. We set a time for the ad to run and wait for the results!

Step 4:

Analysis

After an advertising campaign, we always check the results! We ensure that your goals have been met and that your budget has achieved the desired results. We strategize ways we could possibly improve in the future and look at which versions of the A/B tests were most successful.

Schedule a time to talk to a social media advertising expert.

We’d love to consult with you on which services could be best for your business. 

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Check out some of our work!

We have experience running multiple social media advertising campaigns for different clients.

Is social media advertising for small businesses?

Yes! Social media advertising services are a great, affordable option for businesses of all sizes. When looking for budget-friendly advertising, social media is a great place to start. You can publish an ad with any starting budget, no matter how small. With this type of advertising, you’ll find quick and noticeable results, which is perfect for already busy business owners. Using a company like Saltech to do this type of advertising will save your company both time and money. Ad budgets can add up quickly when spent incorrectly or inefficiently.

Let us take some of the work off your shoulders.

FAQs about Social Media Advertising Services

Where your ideal customers are! This may not be the simple answer, but each company’s success is dependent on their audience and the platforms they use. There is no reason to waste money on a platform that may be successful for another company if none of your customers use it.

It depends on your goals! The great part of social media advertising is how flexible the budget can be. The more money you invest, the more results you will get, but even a small budget will yield conversions! We work with your company to decide what is right for your needs at the time, and we adjust accordingly.

The best way to decide if your advertisements are working is by looking at the metrics! We look at conversion rates, reach, engagement, website traffic, and follower count after an ad has been published. These data points help us measure both success and whether our ads are targeting the right audience.

Read more about social media

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Let’s grow your business together!

Contact us to get started with your social media advertising needs!

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Let's talk social media advertising and move your business forward

Sign up for a free consultation:

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We have a plan to grow your business!

It starts with a consultation with our experts at no cost to you. You’ll meet with an experienced member of our team and we’ll provide genuine solutions to your marketing problems.

Our plan:

  1. We meet with your team and strategize for success
  2. We deliver innovative services backed by knowledge and experience
  3. We monitor, optimize and move your business forward

Interested in digital marketing?

Our FREE digital marketing checklist is a great place to start for small business owners and entrepreneurs looking to understand the world of digital marketing.

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Limited Time Offer!

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