Portfolio / Brand Design

Brand Design Project: AgLink

Industry

Professional Organization

Government & Non-Profit

Services Provided

Logo Design

Project Features

About the project

Project Brief: The Beginning Farmer Center created the AgLink program to facilitate the transition of farming operations from established farmers to beginning farmers. AgLink provides new farmers a chance to connect with retiring farmers and farmland owners, start conversations, and locate farming opportunities. In addition to AgLink, the Beginning Farmer Center develops educational programming and resources on farm transition and succession planning.

Our Solution: We designed a logo for AgLink, following the standard colors guidelines from Iowa State University. The final logo is a simple, professional logo that represents their brand – along with the distinguished icon that represents their relation to the agriculture industry.