Foot and Ankle Specialist of Ames

Our Solution: The final logo design consists of a professional, welcoming font combination and the icon uses soft yet professional shades of blue to emphasis a feeling of trust. The icon is uniquely placed towards the top right of the typography to catch attention. A bright red color is implemented throughout the brand. Red is commonly used in medical brands. This unique shade of red is eye-catching, but also provides warmth and a strong contrast to the deep blues that are used.